by helen on November 15, 2010

The Take That phenomenon is hard to avoid if you watch the TV, read newspapers and listen to the radio. Last weekend’s b&w documentary Look back, don’t stare provided a lot of answers to the questions those of us who grew up with the boy band have posed over the last 15 or so years.

Now I love the music – it makes me dance, it reminds me of happy times, it is my kind of noise. And I mean both Take That AND Robbie Williams – it wasn’t a case of either/or for me. More of a two for the price of one scenario.

However, I know their brand of pop is not for everyone (hubby for one, he’s more of a guitar man). Similarly, the hype and headlines accompanying the group and their relationships – I’m not a gossip girl so it’s not something I seek out. Some of it is too in your face to miss though.

Inevitably, I had formed my own opinion of the saga. And I have to admit that Robbie lost my sympathy some time ago. Don’t get me wrong. I think he’s a genius. But you don’t have to like genius to admire it.

Now I feel that he – and his relationship with the band, and to some extent the rest of the world – has been misrepresented. Or at least, my perception of him is wrong. After Saturday night I have a new respect for the “boys” and their mission to entertain us and support each other.

So how come my perception of Robbie was so far removed from the reality? And does it really matter at the end of the day what I think?

Well yes, I think it does. Robbie Williams might not care what Helen Kitchen thinks about him. But sooner or later, if everyone starts to think like me, he won’t be topping the charts no matter how brilliant his next record is.

What people think about you, or your business matters.

How often do we, as individuals and/or businesses, step back and assess what others think about us? How often do we think about the gap between who we really are and how others see us?

If we care about what others think about us, we need to make sure their perception matches the reality. And take steps to redress the balance – as Take That did at the weekend.

What does the way you communicate say about you?

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